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Sircely Marketing + Design

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Enterprising Marketing Blog

use fewer fonts - or else

One quick fix can clarify your marketing message

By Mary Ann Sircely Whether you’re designing for print or for online publication, you want your message to come through loud and clear. Your marketing materials should immediately grab a viewer’s attention when they visit your website or pick up a brochure. If your digital or printed pages are cluttered and busy, or at worst […]

chart your course

Start with a marketing strategy

If you truly want to improve the marketing of your business or nonprofit, and you still haven’t developed a marketing strategy, stop right now and develop one. Regardless of industry or trade, no matter how big or small, your organization needs a strategy to guide the ever-growing myriad of marketing decisions that confront you every […]

avoid typos

Six tricks to avoid typos in your marketing materials

Every time you publish something, from an email or blog post to a brochure or your website, you need to prove time and time again that you’re a capable professional worthy of earning someone as a new customer. It’s all about perception. You want your marketing materials to demonstrate your ability to communicate persuasively and […]

calendar for planning project

Secret of marketing success: Deliver ahead of schedule

A project that began one year ago finished up last week as the printer delivered cartons of books to a local community college. Everyone is happy: the professor coordinating the poetry anthology program, the group that spearheaded the project, the poets, the printer, and of course, our design and project management team. Why are they […]

cultivating peas and relationships

Sowing the seeds of future opportunity

Some friends have asked — why a blog after 25 years? I guess I just can’t contain myself anymore. There are so many ideas I want to share—like the peas I planted last week, they are sprouting up all over and demonstrating great promise. My marketing communications company, Sircely Marketing & Design, has operated as a […]

tree grows on the edge

Be enterprising

Twenty-five years is a momentous milestone. January 2012 marked the 25th anniversary of the founding of Sircely Marketing & Design. My company evolved over the years with an efficient and creative team, adapting to meet new technology, new demands and market needs. Essentially, every project boiled down to me – a quiet professional who loves […]

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Sircely Marketing & Design is a full service marketing communications agency with a breadth and depth of experience. Turn to Mary Ann Sircely for brand and marketing strategies, branding and logo design, website design and development, print and promotional materials.

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